VMAD’s interior architecture plan was conceived and designed in conjunction with the senior vice president of brand design and innovation for Starwood. The 46,000 square foot duplex facility, located in the Garment District, houses Starwood digital, design and luxury brand teams in one urban office. The studio’s focus is on innovation and technology, creating an environment where Starwood can spawn innovative experiences for guests.
Within the office, VMAD designed four brand-specific conference rooms, replacing traditional spaces with designer suites representing Starwood’s The Luxury Collection, St. Regis, W and Le Méridien brands.
